Is your organization or business questioning where it is going over the next year or more, how it's going to get there and how it'll know if it got there or not?

The focus of a strategic plan is usually on the entire organization, while the focus of a business plan is usually on a particular product, service or program.

Quite often, an organization's strategic planners already know much of what will go into a strategic plan (this is true for business planning, too). However, development of the strategic plan greatly helps to clarify the organization's plans and ensure that key leaders are all "on the same script". Far more important than the strategic plan document, is the strategic planning process itself.

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